
When it comes to securing funding for property development, the difference between success and failure often comes down to preparation, strategy, and avoiding costly errors. Even experienced developers can stumble during the finance application process. Lenders have specific criteria, and if you don’t meet them—or worse, don’t understand them—you risk delays, rejections, or unfavorable terms.
Here are the top 7 mistakes developers make when applying for property finance—and how to avoid them.
1. Underestimating Total Project Costs
Many developers focus only on the construction costs and overlook other critical expenses—planning, legal fees, professional services, contingency buffers, and marketing. This results in funding gaps that can stall projects mid-way.
Fix it: Create a detailed cost breakdown. Include soft costs, potential delays, and an adequate contingency reserve (typically 10–15%). Present a complete financial picture that gives lenders confidence in your planning skills.
2. Poorly Prepared Documentation
Submitting incomplete or unprofessional documentation is a red flag for lenders. If your development appraisal, planning permissions, or financials aren’t clearly laid out, your application will go to the bottom of the pile—or be rejected outright.
Fix it: Present a comprehensive and organized pack, including a robust development appraisal, full planning consent, schedule of works, contractor credentials, and proof of funds. Working with a finance broker or specialist platform like PropertySensor can help streamline this process.
3. Not Understanding Loan-to-GDV and Loan-to-Cost Ratios
Developers often apply for funding without knowing how lenders assess deals—particularly the Loan-to-Gross Development Value (LTGDV) and Loan-to-Cost (LTC) ratios. Misjudging these limits leads to unrealistic expectations and declined applications.
Fix it: Know your numbers. LTGDV typically caps at 65–70%, and LTC ranges around 75–80%. Structure your funding request within these thresholds or be ready to bring in additional equity.
4. Applying for the Wrong Type of Finance
Choosing a funding structure that doesn’t fit your project is a common mistake. For example, using a traditional mortgage for a ground-up build, or selecting short-term finance for a long build cycle.
Fix it: Match the finance product to the project. Property Development Loans are designed specifically for build projects, with staged drawdowns aligned to progress. If you’re unsure, consult a specialist to recommend the right structure based on timelines, scale, and risk.
5. Overestimating End Value (GDV)
Inflating the Gross Development Value to secure more funding is a strategy that backfires. Lenders will commission their own valuations, and discrepancies between your estimates and theirs will damage your credibility.
Fix it: Base your GDV on recent comparables and a professional valuation. Be realistic. Conservative, data-driven assumptions demonstrate professionalism and increase your chances of approval.
6. Weak Exit Strategy
Lenders want to know exactly how they’ll get repaid. Vague or poorly defined exit strategies—like “we’ll sell the units” or “refinance later”—signal risk. No clear exit means no deal.
Fix it: Provide a clear, timed plan. Are you selling all units? Keeping some for rental income? Using Home Loans to refinance and extract equity? Detail every aspect and include fallback options if the market shifts.
7. Neglecting Your Credit Profile or Financial Standing
Even experienced developers forget that lenders scrutinize personal credit history, track record, and available equity. A weak financial profile, limited experience, or recent defaults can block access to funding.
Fix it: Maintain clean credit, demonstrate past success in similar projects, and show that you’re personally invested. Lenders want developers with skin in the game—not opportunists with zero exposure.
Final Thoughts
Securing property development finance is not just about the numbers—it’s about showing lenders that you understand the risks, have a clear plan, and are capable of delivering. Avoiding these seven mistakes significantly boosts your chances of approval and unlocks better terms.
For developers looking to streamline the funding process, platforms like PropertySensor offer tailored finance solutions, access to experienced advisors, and a range of funding options from development loans to exit finance.
Whether you’re funding your first project or scaling up, understanding how lenders think is your edge. Master it—or pay for the oversight.



